Deep dives into campaigns that moved the needle. Real strategies, real numbers, real results.
Scaling Olipop's Summer Campaign to $2M/month
4.2x
ROAS
$2M/mo
Ad Spend
-38%
CPA Reduction
85+
Creatives
Rebranding Ridge's Ad Creative for Gen Z
+62%
CTR Increase
18-24
New Audience
+145%
Engagement
+$1.2M
Revenue
Launching Hims & Hers Skincare Line
$3.2M
Launch Revenue
5.1x
ROAS
45K
Email Signups
32
Videos
Cracking TikTok Ads for Athletic Greens
3.8x
TikTok ROAS
-45%
CPA
$800K/mo
Scale
28%
Win Rate
Fabletics Holiday Creative Blitz
$8.5M
Revenue
3.2x
ROAS
120+
Creatives
+22%
AOV
Expanding Native Beyond Deodorant
$2.1M
New Product Revenue
34%
Cross-sell Rate
$18
CPA
156
Tests Run